Vetements Designer Named At Balenciaga





A look from the latest Vetements show
Picture credit: Indigital

DEMNA GVASALIA - the Georgian designer who is the lead talent behind the collective that creates the Vetements label - has been appointed the creative director of Balenciaga. It's thought that his first show will be for autumn/winter 2016 in March. 




Alexander Wang takes his final Balenciaga bow
Picture credit: Indigital

Gvasalia - who burst on to the scene along with his brother Guram, the other named designer behind Vetements - may be less well-known than Wang was at the time of his appointment, but his pedigree is no less significant. As well as generating buzz at Vetements - which was a finalist for the LVMH Prize in 2015 - he has also worked at Margiela, under the founder himself, and at Louis Vuitton.
Perhaps surprisingly, considering the perceived difficulty that Wang had balancing his eponymous label with the top job at the house, Business of Fashion reports that it's thought that Gvasalia will continue to design for Vetements. The brand, however, is based in Paris meaning that the continental divide that kept Wang hopping between New York and Paris would no longer be an issue. 

Another reason for raised eyebrows, despite his obvious talent, may be that Gvasalia is thought of as a very avant-garde designer in the mould of Margiela - while the other rumoured successors were all practised in the couture techniques that commentators felt would elevate the house after it became more accessible under sportswear expert Wang.
Source:VOGUE

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